Tuesday, October 22, 2024

Never before has Tesla lost so much, new figures show

It is the first time that Tesla has less than half of the US electric car market. The competitors, on the other hand, are winning more and more.

The market for electric cars is growing, but at a slower pace than expected. And now Tesla has to note that for the first time ever it does not have at least 50 percent of the electric car market at home in the United States.

This is what Yahoo Finance writes on the basis of a report from Cox Automotive .

– Despite Tesla's declining sales, where the brand's share of the market is now below half of the market for the first time, competition among electric cars is intensifying overall, Stephanie Valdez Streaty, director of industry insights at Cox Automotive, is quoted as saying in the report.

We have to go all the way back to 2019 to find a time when Tesla peaked. Here, the American electric car brand, on the other hand, also had 82.5 percent of the market. But since the third quarter of that year, things have actually only gone down for Tesla.

READ ALSO: Polestar is getting ready for mass layoffs again

However, Tesla is still doing far better than everyone else who has one or more electric cars on the market. Ford, which is doing second best, is sitting on just 7.2 percent of total sales. While Kia rounds off the top three with 5.4 percent.

Ford has also admitted that it loses the equivalent of DKK 1 million per electric car leaving the assembly line. Read more about it here .

At home, electric cars are doing well due to favorable tax rules. But we don't have to go any further than Germany to find a market that is bleeding for the sixth month in a row.

And here Tesla is especially hard hit, even though the brand actually has a factory in the country. The car brand's only factory in Europe at all. Earlier this year, however, some environmental activists tried to expose the factory to an assassination attempt, and now the bosses are short of 65,000 coffee cups. Read more about it here .

Read more exciting news from and about the world of cars right here

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