Friday, April 25, 2025

Bilmærke's Danish boss fired – "It came as a shock"

The dismissal comes to that extent behind the now former head of Lamborghini's Danish marketing department.

There has been some movement at Semler, which has the VAG import and thus also the Lamborghini negotiation, in Denmark. And it has gone beyond the staffing of the Lamborghini department.

On her LinkedIn profile , a shocked Mia Skjoldstrand confirms that her position as marketing manager for Lamborghini Copenhagen has been closed.

– It came as a shock, as I have been incredibly committed and felt great joy in working with an extraordinary brand like Lamborghini, its enthusiastic customers and friendly colleagues in both Denmark, Sweden and not least at the Automobili Lamborghini SpA factory, it reads .

The press manager at Semler also confirms to the Motor magazine that Mia Skjoldstrand has left the store.

READ ALSO: Tesla is allowed to exploit loopholes in the law, authorities say

The Lamborghini position has been discontinued in Denmark. And the task will instead be handled by Peter Jurland, overall head of marketing under Semler's umbrella of premium brands.

Mia Skjoldstrand herself points to 'economic restructuring' as the reason for the break with the Lamborghini importer.

– Due to financial restructuring at Semler Premium / Semler Mobilty Retail, my position has been closed.

Latest

spot_img

Is your car on the list? These electric cars wear out their tires the most

Electric cars are heavier than petrol and diesel alternatives. That's why electric cars also wear out their tires faster. Some are much worse than...

Porsche boss accused of hate speech – wants to blow up mountain

Wolfgang Porsche, chairman of Porsche SE, wants to build a 500-meter tunnel and garage under his home in Salzburg, but it requires blowing up...

New Mazda comes to Denmark with 100-inch screen

The Mazda EZ-60, which is called the CX-5e in Europe, is actually a Chinese Changan Deepal S07. The car comes to Denmark with a...

The asphalt of the future solves a growing problem now

Colored asphalt is currently being tested around the world. Blue asphalt reflects sunlight better, lowers temperatures by up to 10 degrees and improves traffic...

Iconic 1986 racing game is being made into a feature film

Need for Speed got it. So did Gran Turismo, and now the 1986 classic OutRun is coming to the big screen. Renowned film director...

Closing the hood destroys Dodge's new electric car

Owners of the new electric Dodge Charger Daytona risk an expensive repair if they don't close the hood properly. Owners of the new Dodge...

Car brands in distress – "We're going bankrupt"

Major automakers like GM and Ford fear bankruptcies and layoffs due to Donald Trump's 25 percent tariff. In a new letter, they warn of...

Can you pass the Danish Road Traffic Authority's theory test? Try it here

The Danish Road Safety Authority has released a theory test that all prospective drivers - and curious souls - can practice on. But can...

BYD Dolphin Surf could become Denmark's cheapest electric car

The Danish importer has not yet announced the price, but most major media outlets report that the BYD Dolphin Surf outside of Denmark costs...

California in panic – about to run out of license plates

The current California license plate system is about to expire. Authorities expect to phase out combinations in 2025 and have a new system in...

Tesla employee wins – threatened by Elon Musk

Fired Tesla engineer Cristina Balan wins preliminary victory over Elon Musk. She claims she was threatened into silence after Model S problems. A former...

The crucial disadvantage of electric cars that no one talks about

Popular electric cars like the Tesla Model 3 and VW ID.7 struggle with low payload due to the weight of the battery. This limits...