Sunday, April 6, 2025

Seat lands the best account in the car brand's history

They are absolutely at the bottom of the foot chain at the Volkswagen Group. But that does not mean that Spanish Seat is a bad business. In fact, the brand has never had a better six months.

In the Volkswagen group, the ranking is: Audi, Cupra, Volkswagen and Skoda, for Seat is the raisin at the Polish end.

But that does not mean that the small Spanish brand, which has been rumored to be killed several times, is a bad business. On the contrary.

For the Spaniards, who have their headquarters in Martorell near Barcelona, earn well with money. In fact, accounting-wise, the brand has never had a better half-year than can be noted after six months of 2024.

This is what the Danish importer writes in a press release .

ALSO READ: Toyota revives Starlet name…. on a Suzuki

Out of a turnover of 7.8 billion euros in the course of the six months, there is 406 million euros left in the operating profit.

This is an increase of 7.8 percent compared to the same period in 2023 and better than Seat has ever done it for. A total of 297,400 cars were delivered, which is an increase of 13.8 percent.

– Our dedicated work to further strengthen our performance has propelled us to our best ever half-year result, a remarkable milestone in the current context, says Seat's managing director Wayne Griffiths.

It is especially the plug-in hybrids that have pulled the accounts in the right direction. In the face of Boosted, the Danish Seat importer has previously lifted a bit of the strategy that should turn out to be an accounting success.

– Seat will henceforth be operated in a traditional way with good offers on cars with a combustion engine. Many Danes still want to be able to buy cars for around DKK 150,000, and Seat must be able to offer that – also in the future, it says.

Seat – or Sociedad Española de Automóviles de Turismo SA – was founded in May 1950 in what was then Franco-Fascist Spain.

For many years, the brand built cars under a license agreement with Fiat. But the agreement gradually fell apart when it became clear to Seat's largest shareholder, the government of Spain, that Seat lacked money. The solution was that Volkswagen bought the first parts since all of Seat in December 1990.

Read more exciting news from and about the world of cars right here!

Latest

Don't miss

Wants to go to Denmark – car brand plummets after fatal accident

Chinese Xiaomi plans to sell its cars in Europe,...

BMW mocks Tesla – can you see how?

First Kia, then Polestar, and now BMW joins the...

Won Porsche and 340,000 DKK – now the car is completely damaged

The joy only lasted a few months for a...

Major bank fears Tesla will collapse completely

At the major bank HSBC, several analysts fear that...

BMW to launch 40 new cars in the next 3 years

At BMW in Munich, employees are getting busy, if...
Boosted Magazine
Boosted Magazine
Boosted in Denmark has over a million unique users, surpassing two million sessions, and accumulating over seven million page views each month, and our platforms has become a hub for automotive enthusiasts. Now you can enjoy our content in English too! Enjoy our free car news - every day. Want to talk to us? Write an email to boosted@boostedmagazine.com
spot_img

Tuner transforms new Suzuki into iconic Renault Turbo 5

Japanese DAMD transforms your Suzuki Jimny with new styling kits. Make it look like a Renault 5 Turbo or Lancia Delta Integrale from the...

Popular Tesla CEO resigns – stock plummets

Tesla's software chief David Lau is reportedly leaving the company after 13 years. At the same time, Tesla's stock price fell significantly by 10...

How 3 points will save Volvo from bankruptcy

Håkan Samuelsson returns as CEO of Volvo Cars. His experience will help secure the electric car future, increase Geely synergy and reduce costs. Håkan...

Hydrogen car named after Danish city survives

Hyundai is betting again on the Nexo hydrogen car. It will have a range of 700 kilometers and a new design inspired by other...

Formula 1 team in trouble – forced to sell

Formula 1 team Aston Martin needs money. But so does the car brand. That is now triggering a partial sale of the business. Lawrence...

Michael Schumacher's perhaps most famous Ferrari is up for sale

Since Michael Schumacher's horrific skiing accident back in 2013, a good portion of the star's collection has been sold. Now his winning car from...

Left the electric car for 6 months – this is what happened

Cars never benefit from being idle for long periods of time. Electric cars are no exception. After 6 months, even Tesla doesn't know what...

McLaren ready to drop special status in the automotive industry

Under director Nick Collins, McLaren will transform itself. With capital from Abu Dhabi, the brand will become a broader luxury brand with more car...

Unexpected method forces drivers to drive slowly

It looks so strange that the authorities have had to assure that it's not an April Fool's joke with the twisted stripes on the...

Volvo receives criticism: Diesel ban may have cost 70 percent

Aktiespararna questions Volvo's focus on electric cars after another major share price drop. Was the decision to drop diesel cars premature in light of...

Ford recalls over 4,000 flammable gasoline vehicles

Ford is now recalling over 4,000 gasoline cars because they are equipped with the brand's 3.5-liter EcoBoost V6 engine, which is flammable. Ford is...

Desperate Audi? Selling Le Mans car with V12 diesel engine

Audi is short of money. And now they are trying to make their motorsport division, Audi Sport, pay the price by selling off legendary...