Thursday, January 16, 2025

Car brand refuses to join in on new electric car idea says director

With Tesla's latest price cut on Denmark's most popular car, the price war has once again been boosted. However, Stellantis will not be involved in any of that, says the managing director.

Some car brands and groups are so busy selling electric cars that they are willing to put money into time.

Ford is a good example of how electric cars can hurt the economy. Every single time an all-electric model leaves the assembly line, the brand loses DKK 250,000.

But it's peanuts compared to the pocket pain of Rivian and Lucid. The latter adds millions of kroner per new car. Read more about it here .

But so far, the world's fourth largest car group is not ready to go. In fact, you don't want to sell electric cars just to do it.

CNBC writes that.

At least not if it means that it will be necessary to invest time. Stellantis' chief executive Carlos Tavares recently confirmed this.

– We make money. And it is our job to ensure that we make money, regardless of what we sell. Because if we don't do that, we don't have a sustainable business, said the CEO.

Carlos Tavares just can't say no to the fact that Fiat-Chrysler, which is now part of Stellantis, actually sold electric cars and invested money.

At the same time, however, Carlos Tavares says that at Stellantis there is no such thing as slowing down when it comes to the development of electric cars.

Right now, Stellantis has 25 electric cars distributed across the group's brands. And they are betting on being able to launch a further 23 before the end of the year.

However, a stellar brand has had to slow down lately. And even three times as much when it comes to electric cars. Read more about it here .

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